Umbrellas for sunny days only

Umbrellas for sunny days only

Umbrellas for sunny days only

Have you received a “no” from the bank when seeking finance for your business? Is long-term loyalty not being reciprocated? Are umbrellas only for sunny days?

We see this every day. While it is frustrating and inconvenient, many alternative financing options are available.

Understanding the Challenge

Banks operate under strict lending criteria, making it difficult for many small and medium-sized businesses to qualify for finance. Factors such as limited credit history, insufficient security, or being classified as high-risk can lead to declining loan applications.  They have a “look backwards” attitude rather than looking forward at your growth plans and opportunities.

However, this conservative approach to lending has seen many other more nimble and less risk-averse funders come to the market. These lenders do not have a high street presence but can be accessed through the Commercial Broker network.

How Sterling Commercial Finance Can Help

As commercial finance brokers, we provide a valuable alternative to traditional banking by acting as intermediaries between businesses and lenders. Here are some compelling reasons to consider working with a broker like Sterling Commercial Finance:

  1. Expertise: We possess in-depth knowledge of the lending landscape. We can guide you through the application process, helping you understand what lenders look for and how to present your business in the best light.
  2. Access to Multiple Lenders: Unlike banks, which offer a limited range of loan products, we have connections with various lenders, including asset-based lenders, cash flow loans, niche lenders, and alternative financing sources. This broad network increases your chances of finding a lender or, in many cases, a blend of lenders, providing a more suitable alternative.
  3. Personalised Solutions: We take the time to understand your unique business needs and financial goals. We then tailor financing solutions to match your requirements, ensuring you receive a loan that fits your situation.


Facing rejection from a bank can be a setback, but it doesn’t mean the end of your financing journey.

Broker services, such as those offered by Sterling Commercial Finance, offer a viable alternative, opening doors to a broader range of lending options tailored to your business’s needs.

By leveraging our expertise, network, and personalised approach, you can turn a “no” from the bank into an opportunity to explore alternative financing solutions.

Please call the Sterling Commercial Finance Team to discuss commercial finance solutions for your business on  0115 9849800 or email

This site covers Business Finance and Property Finance. Visit Sterling Capital Reserve for our Corporate Finance services